Products

Develop a BCG Matrix

$0.00 AUD
Availability: In-Stock
Vendor: Mindlogik
Type:
SKU: MNDLGK- BSC
CG matrix is a framework created by Boston Consulting Group to evaluate the strategic position of the business brand portfolio and its potential. It classifies business portfolio into four categories based on industry attractiveness (growth rate of that industry) and competitive position (relative market share). These two dimensions reveal likely profitability...
Quantity
Hotline: +64 (0) 9 8171962 (8h30 - 05h30)

Please select the product(s) you wish to purchase by adding them to your shopping cart. If you register, information regarding your order is kept on file for you to easily retrieve order information. We use Shopify to provide a trusted level of security. If you have any questions please contact us via our contact form or use the HOTLINE number provided above during our business hours (New Zealand time).

CG matrix is a framework created by Boston Consulting Group to evaluate the strategic position of the business brand portfolio and its potential. It classifies business portfolio into four categories based on industry attractiveness (growth rate of that industry) and competitive position (relative market share).

These two dimensions reveal likely profitability of the business portfolio in terms of cash needed to support that unit and cash generated by it. The general purpose of the analysis is to help understand, which brands the firm should invest in and which ones should be divested.


Mindjet MindManager provides the ideal tool to achieve this. 

Get a trial now 

Payment Information

We use Shopify Payments to ensure your payment information remains safe.

Shopify is dedicated to providing a secure shopping experience for our customers, to do this they will always keep their security systems up to date with best practice. Shopify is certified Level 1 PCI DSS compliant. As a result, all Shopify online stores are automatically PCI compliant, which ensures you as our customer have peace of mind when shopping from our site. The Payment Card Industry Data Security Standard (PCI DSS) was adopted by the Payment Card Industry Council in 2005 with the aim of protecting card holder data used during online payments. It is backed by American Express, Discover Financial Services, JCB International, MasterCard Worldwide, and Visa (source).